According to Wunderman Thompson there is a high demand for brands that are firmly backed by scientific research. A heightened focus on health is reshuffling the hierarchy of consumer priorities. In the wake of a global #pandemic consumers are putting more stock in medically and scientifically endorsed offerings. From Cerebelly, the baby food brand created by a neurosurgeon to help support early childhood brain...

#genetics #personality New study "Oxytocin receptor gene polymorphism (rs53576) and digit ratio associates with aggression: comparison in seven ethnic groups"https://lnkd.in/d-gAprvpresent the data on the role of cultural (ethnic-group), sex, and genetic factors in human aggression confirming the role of the #oxytocin OXTR #polymorphism in aggression on the individual level in adult representatives from industrial and traditional ethnic groups. Oxytocin is a neuropeptide, produced by the hypothalamus...

Scientists are taking their own vaccines, an ethically murky practice that has a long and sometimes celebrated history in medicine. In the history of medicine, self-experimentation has certainly been a well-recognized tradition. Jonas Salk first tested his polio vaccine on himself and his children in 1952 before giving it to strangers. Marina Voroshilova and Mikhail Chumakov, a married pair of Russian...

An excellent article on personalization and beauty by Deanna Utroske. A lot of what’s going on in the personalized beauty space today relies on algorithms, data, and all things digital. But ingredient makers are getting in on the trend too, helping chemists troubleshoot NPD for personalized and custom formulation options. https://www.cosmeticsdesign.com/Article/2020/08/12/Why-should-formulating-chemists-care-about-personalized-beauty?utm_source=copyright&utm_medium=OnSite&utm_campaign=copyright ...

Go outside and get some sun! Vitamin D can boost host #immunity against #viral infections. A recent FEBS Journal article by Milana Frenkel-Morgenstern https://lnkd.in/eaigan3 investigated #vitaminD concentrations in 7,807 individuals and found vitamin D deficiency could potentially define a population at high-risk for #COVID19 Low plasma 25(OH)D level appears to be an independent #riskfactor for COVID‐19 #infection and #hospitalizations . This could be critical for #publichealth interventions #vitaminddeficiency #immunesystem #supplements #vitamins #immuneresponse #covidー19 #covid19pandemic #covid19research Source ...

Did you have a recent (before the current #covid19pandemic ) flu-like illness caused by another #coronavirus? You may have better protection against #sarscov2. Coronaviruses found all around the world have been known for decades to cause what are usually much milder infections. There is emerging evidence that people who were infected by other #coronaviruses possess some degree of pre-existing #immunity A study published in Science Magazinehttps://lnkd.in/gxH-8FBfound SARS-CoV-2 reactive T cells...

Using 3D skin model, a proof-of-concept study demonstrates how #bacteria on skin surface leads to significant changes of thousands of genes, secretion of cytokines and growth factors. The model gained first insights on the microbiome’s influence on skin #xenobiotic#metabolism and #olfactory receptor expression. "Microbially competent 3D skin: a test system that reveals insight into host–microbe interactions and their potential toxicological impact"https://lnkd.in/dfDYwpf #BeautyBiotech group https://lnkd.in/ePYBuT7 #transcriptomics#geneexpression#rnaexpression#skinmicrobiome#beautybiotech#datadrivenbeauty#systemsbiology#systemsbiologyofbeauty ...

A secondary analysis from the ChooseWell 365 randomized trial byHassan S. Dashti,Marie-France Hivert, Douglas E. Levy, Jessica L. McCurley, Richa Saxena, Anne N. Thorndike It is well known that #genetics plays a role in the development of #obesity, yet the influence of #genetic risk for obesity on #food choice behaviors is not well understood. Real-time assessment of workplace cafeteria purchasing data demonstrates that the highest quartile of a #genome-wide #polygenic score for #BMI (highest...

Fascinating social life of #skin#bacteria avoiding conflicts and fights while competing for #nutrients and space and maintain balance that determines the composition of our skin #microbiota . New study identifies interactions between two important skin bacteria B. subtilis and S. epidermidis: B. subtilis is an important protective bacterium of our skin and S. epidermidis is the most abundant member of the #skinmicrobiota This study sheds light on how #microbial communities define...

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